About
Global leader in
consumer products
Menu
WHAT WE BELIEVE
Mad imagination.
Mad innovation.
Mad Engine.



History and Evolution
Since we’ve started, Mad Engine revved
up creativity and innovation in the
merchandise space
1987

Mad Engine is born
2011

Mad Engine acquired by the Gajiani Family
2017

Acquires Mighty Fine

Acquires Neff Headwear

Acquires L-R-G Apparel

Acquires Canadian distributor Xtreme Worldwide
2021

Platinum Equity acquires controlling stake of Mad Engine

Acquires Fifth Sun

Acquires Fortune Fashion in Baja California
our recognitions
Leading Global Licenseees
License! Global
2009, 2010, 2011, 2013, 2020
150 Leading Global Licensees
License! Global
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding license for Angry Birds
Walmart
2012
North America Top Licensee
FIFA World Cup
2014
Softline Partner of the Year
MillerCoors
2015
Licensee of the year North America
Coca Cola
2016
Highest Growth Licensee
Molson Coors
2016
Best "Pandemic Pivot” nominee
Million Mask Give Away
2021
“Best Licensed Product” nomination award
Licensing International (LIMA)
2022
our recognitions

2019
Apparel Supplier of the Year Award
Walmart Canada

2022
Apparel Supplier of the Year Award
Walmart Canada
Executive Team
Executive Team

Danish Gajiani
CEO

Faizan Bakali
President/COO

Dean Allen
CCO/CMO-Wholesale

Erik Johnson
CFO

Bob Luse
Chief Human Resources Officer

Kelly Grismer
President of Brands and Accessories

Angelina Yagudayev
EVP International

Noah Steinsapir
EVP Legal/General Counsel

BJ LaRossa
EVP Procurement, Production & Planning

Avner Barber
EVP Operations-Wholesale

Alec Patience
EVP ECOMM & Business Development

Jaymes Clements
EVP Print on Demand/ECOMM

Gina Cappi
SVP Girls/Boys/ ITB/ITG Division

Andy David
SVP Sales & Merchandise, Parks & Resorts

Kelly Schulman
SVP Licensing

Gary Gaffney
SVP IT & Systems

Jeff Sierra
SVP E-Commerce & Technology

Sal Ghandhi
SVP Finance

Sara Scargall
SVP Creative & Design -
Women's & Private Label
