About
Global leader in
consumer products
Menu
WHAT WE BELIEVE
Mad imagination.
Mad innovation.
Mad Engine.
History and Evolution
Since we’ve started, Mad Engine revved
up creativity and innovation in the
merchandise space
1987
Mad Engine is born
2011
Mad Engine acquired by the Gajiani Family
2017
Acquires Mighty Fine
Acquires Neff Headwear
Acquires Canadian distributor Xtreme Worldwide
2021
Platinum Equity acquires controlling stake of Mad Engine
Acquires Fifth Sun
Acquires Fortune Fashion in Baja California
our recognitions
Leading Global Licenseees
License! Global
2009, 2010, 2011, 2013, 2020
150 Leading Global Licensees
License! Global
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding license for Angry Birds
Walmart
2012
North America Top Licensee
FIFA World Cup
2014
Softline Partner of the Year
MillerCoors
2015
Licensee of the year North America
Coca Cola
2016
Highest Growth Licensee
Molson Coors
2016
Best "Pandemic Pivot” nominee
Million Mask Give Away
2021
“Best Licensed Product” nomination award
Licensing International (LIMA)
2022
our recognitions
2019
Apparel Supplier of the Year Award
Walmart Canada
2022
Apparel Supplier of the Year Award
Walmart Canada
2022
Vendor
of the
Year
Target
Executive Team
Dominic Farrell
CEO
Gina Cappi
Chief Creative Officer
Oliver Calder
CoO
Bob Luse
Chief Human Resources Officer
Noah Steinsapir
Chief Legal Officer
Angelina Yagudayev
Chief Merchandising Officer
