About

Global leader in
consumer products

WHAT WE BELIEVE

Mad imagination.

Mad innovation.

Mad Engine.

History and Evolution

Since we’ve started, Mad Engine revved
up creativity and innovation in the
merchandise space

1987
MAD Engine big logo
Mad Engine is born
2011
Mad Engine acquired building outside view
Mad Engine acquired by the Gajiani Family
2017
Mighty Fine logo
Acquires Mighty Fine
NEFF big logo
Acquires Neff Headwear
Acquires Canadian distributor Xtreme Worldwide
Acquires Canadian distributor Xtreme Worldwide
2021
Platinum Equity Mad Engine image
Platinum Equity acquires controlling stake of Mad Engine
Fifth sun outside building overview
Acquires Fifth Sun
Fortune logo
Acquires Fortune Fashion in Baja California

our recognitions

Leading Global Licenseees
License! Global
2009, 2010, 2011, 2013, 2020
150 Leading Global Licensees
License! Global
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding license for Angry Birds
Walmart
2012
North America Top Licensee
FIFA World Cup
2014
Softline Partner of the Year
MillerCoors
2015
Licensee of the year North America
Coca Cola
2016
Highest Growth Licensee
Molson Coors
2016
Best "Pandemic Pivot” nominee
Million Mask Give Away
2021
“Best Licensed Product” nomination award
Licensing International (LIMA)
2022

our recognitions

Apparel Supplier of the Year Award Walmart Canada
2019

Apparel Supplier of the Year Award

Walmart Canada
Apparel Supplier of the Year Award Walmart Canada
2022

Apparel Supplier of the Year Award

Walmart Canada
2022 - Target Vendor of the Year
2022

Vendor
of the
Year

Target

Executive Team

Danish Gajiani​, CEO​

Danish Gajiani

CEO

Gina Cappi, Chief Creative Officer

Gina Cappi

Chief Creative Officer

Oliver Calder​, COO

Oliver Calder

CoO

Bob Luse​, Chief Human Resources Officer

Bob Luse

Chief Human Resources Officer

Noah Steinsapir​, Chief Legal Officer

Noah Steinsapir

Chief Legal Officer

Angelina Yagudayev - Chief Merchandising Officer

Angelina Yagudayev

Chief Merchandising Officer

Christine Bettles - Chief Financial Officer

Christine Bettles

Chief Financial Officer

Mad about
mad engine too?

featured image