About
Global leader in
consumer products
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WHAT WE BELIEVE
Mad imagination.
Mad innovation.
Mad Engine.
![about-mad-engine](https://www.madengine.com/wp-content/uploads/2022/08/about-mad-engine.png)
![about-mad-imagination](https://www.madengine.com/wp-content/uploads/2022/04/about-mad-imagination.png)
![about-mad-innovation](https://www.madengine.com/wp-content/uploads/2022/04/about-mad-innovation.png)
History and Evolution
Since we’ve started, Mad Engine revved
up creativity and innovation in the
merchandise space
1987
![MAD Engine big logo](https://www.madengine.com/wp-content/uploads/2022/08/Mad-engine-born-3x.png)
Mad Engine is born
2011
![Mad Engine acquired building outside view](https://www.madengine.com/wp-content/uploads/2022/08/Mad-Engine-acquired-3x.png)
Mad Engine acquired by the Gajiani Family
2017
![Mighty Fine logo](https://www.madengine.com/wp-content/uploads/2022/08/Acquires-Mighty-Fine-3x.png)
Acquires Mighty Fine
![NEFF big logo](https://www.madengine.com/wp-content/uploads/2022/08/Acquires-Neff-3x.png)
Acquires Neff Headwear
![LRG logo](https://www.madengine.com/wp-content/uploads/2022/08/Acquires-LRG-3x.png)
Acquires L-R-G Apparel
![Acquires Canadian distributor Xtreme Worldwide](https://www.madengine.com/wp-content/uploads/2022/08/Acquire-Canadian-3x.png)
Acquires Canadian distributor Xtreme Worldwide
2021
![Platinum Equity Mad Engine image](https://www.madengine.com/wp-content/uploads/2022/08/Platinum-Equity-3x.png)
Platinum Equity acquires controlling stake of Mad Engine
![Fifth sun outside building overview](https://www.madengine.com/wp-content/uploads/2022/08/Fifth-Sun-3x.png)
Acquires Fifth Sun
![Fortune logo](https://www.madengine.com/wp-content/uploads/2022/08/Fortune-Fashion-3x.png)
Acquires Fortune Fashion in Baja California
our recognitions
Leading Global Licenseees
License! Global
2009, 2010, 2011, 2013, 2020
150 Leading Global Licensees
License! Global
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding Profit for Boys Knit tops
Walmart
2012
Outstanding license for Angry Birds
Walmart
2012
North America Top Licensee
FIFA World Cup
2014
Softline Partner of the Year
MillerCoors
2015
Licensee of the year North America
Coca Cola
2016
Highest Growth Licensee
Molson Coors
2016
Best "Pandemic Pivot” nominee
Million Mask Give Away
2021
“Best Licensed Product” nomination award
Licensing International (LIMA)
2022
our recognitions
![Apparel Supplier of the Year Award Walmart Canada](https://www.madengine.com/wp-content/uploads/2024/03/walmart-2019.jpg)
2019
Apparel Supplier of the Year Award
Walmart Canada
![Apparel Supplier of the Year Award Walmart Canada](https://www.madengine.com/wp-content/uploads/2024/03/walmart-2022.jpg)
2022
Apparel Supplier of the Year Award
Walmart Canada
![2022 - Target Vendor of the Year](https://www.madengine.com/wp-content/uploads/2024/03/target-2022.jpg)
2022
Vendor
of the
Year
Target
Executive Team
![Danish Gajiani, CEO](https://www.madengine.com/wp-content/uploads/2023/02/Danish-Gajiani-1.jpg)
Danish Gajiani
CEO
![Gina Cappi, Chief Creative Officer](https://www.madengine.com/wp-content/uploads/2023/02/Gina-Cappi-1.jpg)
Gina Cappi
Chief Creative Officer
![Oliver Calder Oliver Calder, COO](https://www.madengine.com/wp-content/uploads/2023/02/Oliver-Calder-1.jpg)
Oliver Calder
CoO
![Bob Luse, Chief Human Resources Officer](https://www.madengine.com/wp-content/uploads/2023/02/Bob-Luse-1.jpg)
Bob Luse
Chief Human Resources Officer
![Noah Steinsapir, Chief Legal Officer](https://www.madengine.com/wp-content/uploads/2023/02/Noah-Steinsapir-1.jpg)